What’s in a Name? Navigating the Waters of Re-Branding and Name Changes

VISIONS – Magazine of the Albany-Colonie Chamber of Commerce Since 1862, the Troy Belting & Supply Company has provided products and services to help other industries succeed. In the early days, it furnished local manufacturers, mills, breweries, ironworks factories and horse-and-buggy companies with leather belting, harnesses and other supplies. Jason W. Smith was named president of the business in January. His grandfather, Ray L. Smith, started as an errand boy in 1922, eventually becoming sales…

New name for Troy Belting; next up, an acquisition?

The Business Review: It’s more than just a new name that’s changing at a local industrial repair business. The company that had been known as Troy Belting & Supply Co. changed its name Thursday to Troy Industrial Solutions (although it’s actually located in Watervliet). The bigger change: Third-generation president and CEO Jason Smith said he expects to acquire a competitor in the Northeast by the end of this year. “We are having active conversations with…

Capital Region Media come out in force to cover Troy’s 150th Anniversary celebration.

Capital Region media outlets came out in full force to cover Troy’s 150th Anniversary celebration. The event – attended by dignitaries, long-standing clients, and employees – highlighted a new company name for the next era: Troy Industrial Solutions. View some of the coverage: Times Union Business Review WNYT – Channel 13 Troy Record The Buzz (TU Business Blog) Visions (Magazine of the Albany-Colonie Chamber)